Friday, 7 August 2026

Kitten-Heel Sandals, Lace Dresses and the Season's New Favourite Shade of Blue— These are the Copenhagen Fashion Week Street Style Trends to Note

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The trifecta of bike-friendly outfits, outdoor show locations and mountains of whipped butter mean one thing and one thing only: it's Copenhagen Fashion Week. Even those who've never been to the capital might know something of its street-style scene, which is famously exuberant (read: more fun than Paris; less polished than Milan). And with its position ahead of New York, which kicks off fashion month in early September, it's very often a litmus test for autumn-facing trends; a chance for show-goers to experiment. While many continued to prove that fashion can be fun (and cheerful!), others took a surprisingly wearable approach to front-row dressing, making the most of shoes that will soon be stowed away until next summer, for example, or slipping on what looks very much like the autumn jacket after months of bare arms.

Leather Jackets

Copenhagen Street Style

(Image credit: Getty Images)

With lower temperatures than London, Milan or Paris, Copenhagen is often a good bellwether for what jackets will be popular in the core-four fashion capitals next month. Leather won by a landslide, with iterations that dialled back the bells-and-whistles in favour of minimal styles that were largely single-breasted.

Kitten-Heeled Flip-Flops

Copenhagen Street Style

(Image credit: Getty Images)

As the last chance a lot of attendees have to wear summery footwear before fall, Copenhagen Fashion Week usually features plenty of sandals. This season's pick is the kitten-heeled flip-flop, a shoe that's about as evergreen as its flat rubber counterpart. Keep things simple with black or choose something more statement (a pomodoro shade of red or PVC).

Lace Dresses

Copenhagen Street Style

(Image credit: Getty Images)

There was much to love about this outfit, but it was the contrast between its dressy lace and more casual denim that made it particularly worth bookmarking. Psst: OpéraSPORT's asymmetric dress could also be styled over cargo pants or nylon tracksuit bottoms for an evening-adjacent take.

Turquoise

Copenhagen Street Style

(Image credit: Getty Images)

There's nothing revelatory about the colour blue, except for one gradation doing the rounds: turquoise. The shade cropped up repeatedly—on dresses, sequinned tees and fringed clutch bags in otherwise monochrome outfits—edging out its competition to become the "pop of" shade in Copenhagen.



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Alexa Chung Just Styled the Most Elegant Colours Together, Along With a Shorts-and-Heels Trend Seen All Over London This Summer

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Answer me honestly: how often do you read Marie Claire? Every month? Every week? Every day? Our most avid, fashion-focused readers may well remember that way back in February, I dubbed safari chic the key trend to take note of this summer. And, not to toot my own trend-spotting horn too loudly, that bet has become a solid winner—Alexa Chung is here to prove my point, stepping out in a khaki shirt, shorts and studded leather belt look that's surprisingly easy to recreate.

Has the model-turned-TV-host-turned-muse been scrolling our site? I'd like to think so. Or perhaps she's kept a sharp eye on the Spring/Summer 26 runways of Isabel Marant, Burberry, Balmain, Saint Laurent and Lemaire, toeing the line between elevated everyday and off-duty cool. And as with all great outfits, the key is in the details. A longer-length short for a more polished finish. A studded belt for an extra layer of interest. A more feminine shoe to soften an otherwise action-man-inspired look.

As someone who tends to shy away from a loud logo, however, tracking down Alexa Chung's exact outfit is near impossible. So I bring you the most similar pieces our favourite retailers have to hand—though you probably own a few of them already.

Shop Alexa Chung's Khaki Look



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Thursday, 6 August 2026

I've Been a Mascara Addict for Two Decades—Apparently That's No Longer "Cool"

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All the cool girls are ditching mascara this summer. More specifically, their lashes are completely bare. Naked as the day they were born. Not so much as an eyelash curler has come near their lash follicles since we collectively started maxing out on “-maxxing” and Andy Burnham was still frolicking around Manchester.

For millennials in their mid-thirties like me, this news is catastrophic. I grew up in the era of mega-watt lip gloss and sparkly powder highlighter. We wore XXL strip lashes for every night out (hell, sometimes even during the day) and the aim was simple: thick, sky-high and voluminous. Our lashes weren’t just a step in our beauty routines; they were part of our identity.

Of course, as we grew up, so did our makeup. Dream Matte Mousse was replaced by lighter BB creams, and all-over bronzer was superseded by strategically placed cream formulas. Our lash look became more mature, too: we opted for salon treatments such as lash lifts and extensions for a more subtle, fluttery look, and we used lash serums to enhance our natural lashes, rather than coating them in four layers of mascara to achieve the desired length.

But mascara is still my desert island beauty item and I rarely leave the house without a quick coat of product. I’ve written articles about how I achieved my naturally long lashes (Revitalash Eyelash Conditioner) and I’ve reviewed dozens of mascaras in my quest for the perfect formula (L'Oreal Paris Volume Million Lashes Panorama Mascara, imo). So when I saw a plethora of A-listers sporting bare lashes recently, from Gigi Hadid at the Met Gala to Maya Jama’s latest cover shoot – and most notably, Zendaya’s gloriously ethereal look at the New York premiere of The Odyssey, created by makeup artist Ernesto Casillas – I knew I had to investigate.

The naked lash trend has been dubbed ‘ghost lashes’ by media outlets and the phrase ‘ghost lashes trend’ has been a recurring breakout term on Google for the past few weeks. TikTok users in their droves swear that going sans mascara creates an ‘off-duty model look’ and a clean, fresh aesthetic.

“The ghost lash trend is a minimalist makeup look where the idea is to make your lashes look so natural they’re almost invisible, hence the name ‘ghost lashes’,” explains makeup artist Anouska Bloom. “It’s part of the broader shift towards effortless, clean beauty, where the focus is on healthy, plump, juicy skin.”

Bloom has seen a noticeable rise in clients requesting the look recently. “Some have opted for their lashes to just be curled with super-light mascara application, whereas those who normally prefer a more glam look now just ask for a few individual lashes, rather than a full-blown cat eye. Others have requested brown mascara instead of black to look as natural as possible.”

Ali Pantony in 2008 with full lashes and today, embracing the no mascara trend

Ali Pantony in 2008 with full lashes and today, embracing the no mascara trend. (Image credit: Ali Pantony)

When Did Mascara Become Uncool?

So, when did wearing mascara fall out of trend, and why? Is it part of Gen Z’s cultural rejection of beauty standards and curated perfection in the age of AI? The ‘unbothered’ and ‘undone’ aesthetic—or ‘clean girl beauty’—is noticeably more visible on our feeds, and while I’m not saying that everyone is ditching makeup altogether, there is a definite shift towards barely-there beauty, with bare lashes at the forefront. It may not be obvious when we’re wearing concealer or even a dab of subtle blush, but even one coat of mascara is usually noticeable. Is makeup becoming less about attractiveness, and more about identity and agency?

“I think there’s a growing appreciation for features looking like themselves, rather than feeling like they have to be enhanced to their maximum,” says makeup artist Emily Wood. “As a result, there’s been a shift towards makeup that feels lighter and less obviously ‘done’.”

Wood says she’s seen this cultural shift across generations; not just young people. “While Gen Z have definitely embraced softer, more understated makeup, I also think people of all ages are becoming more confident wearing less. It feels less trend-driven and more like a change in how people want makeup to feel.”

How to Wear the Ghost Lash Trend

If you’re keen to try the ghost lash trend, Bloom has some tips. “Try tight-lining your waterlines with a soft brown to add some definition – this will also bring out the colour in your eyes, making them feel a little less ‘bare’. I’d then curl the lashes for a beautiful, flirty lash. My favourite lash curler is the Shiseido one, just a few pumps on either side and you’re good to go.”

Similarly, Wood says a natural, curled lash and flushed cheeks are the way to go. “If you know me, you know a pair of eyelash curlers live in every bag I own,” she says. “I’ve been curling my lashes since I was about 12 and honestly couldn’t live without them. Once my lashes are clamped, I always ‘pulse’ the curler, which gives the best lifted results. Depending on the look, I might not use mascara at all, or I’ll apply the tiniest amount and comb through so every lash stays separated. A beautifully curled lash, without mascara, alongside blush and a defined lip is my everyday face.”

While it may be a ‘no-mascara summer’ for some, I for one won’t be giving up my emotional support mascara any time soon. If makeup is less about adhering to beauty standards and more about self-expression and agency in 2026, I’ll be sticking to the big, bold lashes I’ve always worn. Though the XXL strip lashes can stay firmly where they belong: in the sticky-floored nightclubs of the 2010s.



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Countless TikTok Posts Are Creating Panic Around Benzene in Beauty Products—We Investigated the Science Behind the Story

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Over the past week, my social media feeds have been flooded with warnings that our skincare products are exposing us to benzene, a known carcinogen. The posts are often accompanied by images of familiar brands and long-trusted products, many of which I have used myself and still keep on my bathroom shelf. So, what’s actually going on? Has there been a genuine exposé, or are alarming headlines outrunning the evidence? Here’s what you need to know.

What Is Benzene—And Why Is It Causing Concern?

“Benzene is an aromatic hydrocarbon and a known carcinogen, which is why it has ignited so much fear in the media,” explains Dr Beibei Du-Harpur, consultant dermatologist and clinical lecturer at King's College London. Early reports, she says, emphasised that there is no safe level of benzene because it is directly genotoxic, meaning it can damage DNA.

Consultant dermatologist Dr Ophelia Veraitch adds that benzene is not deliberately added to skincare products. Instead, benzene may appear as an unintended contaminant. “In formulas containing benzoyl peroxide, which is commonly used to target acne, it can form when the ingredient breaks down over time or when exposed to heat, making it a contaminant rather than an ingredient,” she says.

Dr Mona Foad, a board-certified dermatologist and founder of MONA Dermatology, explains that benzene also occurs naturally in the environment and is used in certain industrial processes. “When it is detected, it’s usually as an unintended contaminant or due to product stability issues,” she says.

While long-term exposure to high levels of benzene has been linked to certain blood cancers, Foad stresses that the actual risk depends on both the amount of benzene involved and the duration of exposure.

What’s Driving the Controversy?

Much of the recent conversation centres on testing carried out by Valisure, an independent technology company that has investigated benzene levels in benzoyl peroxide products.

Du-Harpur is sceptical about both the testing conditions and the company’s wider strategy. “Ultimately, the company driving up interest in benzene and the potential risk of benzoyl peroxide is financially motivated,” she says. “It’s a business model—they generate huge amounts of media attention and hype, and gather people for class action lawsuits. The more people pay attention to it, the more money they’re going to make, and the more likely they are to do it again with another product.” In some cases, she says, companies may pay to settle claims even when the science is eventually challenged, simply to bring the legal process to an end.

Du-Harpur also questions how accurately the testing reflects real-world use. Benzene has been detected in benzoyl peroxide skincare products and certain aerosol sunscreens, but she says the conditions used were not representative of normal day-to-day storage. “The products were essentially ‘cooked’ at very high temperatures to demonstrate that tiny amounts of benzene could be generated,” she explains.

In her view, Valisure demonstrated that it was theoretically possible to decompose a skincare product under extreme conditions. That does not necessarily show that the same thing will happen while a product is sitting on an ordinary bathroom shelf.

Does Detecting Benzene Automatically Make a Product Unsafe?

Not necessarily. All three dermatologists stress that detection alone does not tell us whether a product presents a meaningful health risk. “The quantities detected are extremely low,” says Du-Harpur. Although benzene exposure should be minimised, she points out that we are already exposed to it in everyday life in much higher amounts through sources such as car exhausts and standing in petrol stations.

“The amount someone would be exposed to from washing their face with a benzoyl peroxide cleanser is extremely minimal,” she says. “Your skin is a barrier designed to keep things out, so very little is absorbed.”

Veraitch agrees that the important question is not simply whether benzene has been detected, but whether the amount exceeds regulatory limits. “Detection isn’t the issue—it’s whether the level exceeds regulatory thresholds,” she explains.

When the FDA tested batches of benzoyl peroxide products, she says, around 90% contained either undetectable or very low levels of benzene. The recalls relate specifically to products in which levels exceeded the relevant thresholds.

Foad adds that modern analytical testing is exceptionally sensitive and can detect incredibly small quantities of substances. “The presence of benzene alone doesn’t automatically mean a product poses a meaningful health risk,” she says.

Consumers need to consider how much benzene was detected, how the product is used and whether a regulatory body has determined that the level is significant enough to warrant a recall.

Should You Worry About Products You've Already Used?

The consensus is reassuring: based on the available evidence, the risk from past use is considered very low. “I’d say the actual safety issue is extremely negligible,” says Du-Harpur. The benzene exposure associated with skincare is likely to be minimal unless a product has been subjected to extreme conditions, such as being heated to unusually high temperatures.

“We need to take a balanced approach to risk,” she says. “Just because something exists doesn’t mean it’s inherently dangerous.”

Veraitch similarly encourages consumers not to panic about products they have already used. “Exposure doesn’t necessarily equate to harm, and the calculated cancer risk from the benzene levels found in the recalled products is very low,” she says.

She also notes that most people use benzoyl peroxide products for relatively short periods, rather than applying large quantities continuously over many years.

Foad agrees. “Based on the available evidence, the risk from past use is generally considered to be very low,” she says. The health concerns associated with benzene primarily relate to much higher or more prolonged exposure than would typically be expected from skincare products.

“If a product has been recalled, it should be discontinued, but people shouldn’t panic about products they’ve previously used,” she adds.

How Can We Separate Genuine Health Risks From Alarming Headlines?

The language used in headlines can make this particularly difficult. The word “carcinogen” is understandably frightening, but it does not tell us the level of exposure or the degree of actual risk.

“Headlines saying ‘benzene found’ can be misleading because the important factor is the level detected, not simply its presence,” says Veraitch. She recommends checking whether a product has actually been recalled and whether the specific batch or lot number you own is affected.

Foad also advises consumers to look beyond the headline. “The word ‘carcinogen’ understandably captures attention, but the real health risk depends on exposure, frequency of use and regulatory assessment,” she says.

Rather than relying solely on viral posts or alarming reports, she recommends seeking information from trusted, evidence-based sources and official regulatory bodies.

Du-Harpur believes the way these findings are circulated can further distort the level of risk. “Overall, the risk is very low, but fear spreads much more easily than context,” she says.

What Should We Do Now?

The first step is to check whether the product you own has actually been recalled and whether your particular batch is affected. “Approach these reports thoughtfully rather than reacting out of fear,” advises Foad. “I don’t recommend discarding an entire skincare regimen because of a headline alone.”

Products that have not been identified as a concern can continue to be used as directed. Foad also recommends storing them according to the manufacturer’s instructions and replacing anything that has noticeably changed in colour, texture or odour, as those changes could suggest that the formula is no longer stable.

Du-Harpur says appropriate storage is key. “As long as products are being stored reasonably and used as directed, the risk is incredibly low,” she explains.

Her main recommendation is not to leave skincare in a hot car, particularly during the summer. High temperatures can cause formulas to break down, affecting their stability and efficacy. This is especially important with sunscreen, as an unstable formula may no longer provide the advertised level of protection.

“Store products in cool, dry environments,” she says. Refrigerating skincare is not necessary, but avoiding prolonged exposure to excessive heat is sensible.

Veraitch’s wider advice is to resist overcomplicating your routine in response to every new headline. “I always recommend keeping skincare routines simple and targeted to individual skin concerns, based on advice from practising dermatologists rather than social media trends.”

Ultimately, none of the dermatologists recommends emptying your bathroom cabinet in panic. Check official recall information, use products as directed, store them properly and seek professional advice when you are unsure.

Marie Claire UK contacted Valisure for comment but had not received a response at the time of publication.



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Wednesday, 5 August 2026

I Tried a Renowned Trainer's Go-To Arm Workout—After 6 Weeks, I Have Better Posture, More Energy, and Newfound Confidence

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Ladies, for years I thought strength training for women came with an unspoken disclaimer: whatever you do, don’t get too strong.

Growing up in the early 2000s, the women I saw celebrated in magazines, on TV and even in my own circles weren't chasing muscle - they were chasing “toned”. The goal was lean, chiselled but, above all, not too visibly powerful. Having defined arms was one thing; actually wanting to build muscle felt like you were breaking some unspoken rule.

There was always this slightly irrational fear that one dumbbell curl too many and you’d wake up looking like a competitive bodybuilder overnight (if only building muscle worked that quickly). Strength was something to admire in athletes, but not necessarily something women were encouraged to pursue for themselves. Looking back, it’s strange that we spend so long treating strength as something to fear, rather than something to aspire to.

Thankfully, that narrative is changing. More women are embracing lifting heavier, understanding the value of muscle and realising that strength isn’t just about how your body looks - it’s about how your body functions. In fact, the benefits of upper-body training go far beyond aesthetics: a 2024 study involving more than 400,000 adults found that women who regularly strength trained had a 30% lower risk of cardiovascular death compared with those who didn't.

That’s exactly why fitness expert Stef Williams, founder of Weglow, believes upper-body training deserves far more attention than it gets. Building stronger arms, shoulders and back isn’t simply about aesthetics. According to Stef, it’s one of the best investments you can make in your long-term health; supporting everything from your posture and bone health to the strength you’ll rely on for decades to come.

So, I decided to take Williams's advice and make upper-body strength a priority for four weeks. What surprised me most wasn’t just the physical changes - it was the benefits I never expected to notice.

5 Benefits I Noticed After 6 Weeks of Arm Workouts

Why upper-body strength matters more than you think

As someone who’s spent years firmly in my Pilates era, I’ll admit it: I thought upper-body strength was basically a one-way ticket to toned arms. How wrong (or, at least, how incomplete) I was.

When I started looking into the research, I realised I’d massively underestimated the upper-body in my fitness regime. Mark my words, mastering the upper-body isn’t just another fitness goal; it’s a marker of health, future independence and how well our bodies age.

“One of the clearest indicators we have of long-term health, beyond the aesthetics, upper-body strength reflects how well your muscles, bones and nervous system are functioning,” says sports scientist Charlotte Gowers.

The numbers are hard to ignore. A 2018 review involving almost two million adults found that people with higher muscular strength had around one-third lower risk of dying from any cause - with the link appearing slightly stronger in women than in men.

One benefit I hadn’t considered? Upper-body strength protects the ageing skeleton, which Gowers says matters more for women. “Two words. Bone health. Women tend to think about osteoporosis when they’re much older, but the foundations are laid decades earlier,” she says. “Bone responds to load, so exercises where you press, pull and carry weights stimulate the bones of the spine and upper body in a way that walking simply doesn’t.”

And this matters as oestrogen declines during menopause, when bones become more vulnerable to loss. “Resistance training can help protect bone density, while low grip strength is linked to a higher risk of osteoporosis and fractures.”

Suddenly, rows, shoulder presses, and heavy dumbbells don’t just look like a route to toned arms; instead, an investment in the body we’re going to want for decades to come.

The Workouts I Followed

Better known to her community of more than two million followers as Stef Fit, Williams's approach to training couldn’t be more different to what I expected. Instead of encouraging me to lift as heavy as possible, she wanted me to slow everything down, focus on my form and make every single rep count.

I’ll admit it, this took some convincing. My usual mindset was simple: heavier weights must surely equal better results. But the two workouts I followed challenged that way of thinking entirely. Rather than racing through reps, I focused on strength, control and time under tension - and surprisingly, my muscles worked far harder than they ever had when I’d simply reached for the next heaviest dumbbell.

As Williams reminded me throughout, strength isn’t just about how much you lift - it’s about how you lift it.

If you'd like to try either of these workouts for yourself, you can access them for free by downloading the Weglow app.

Workout one:

What? A targeted upper-body strength session designed to build stronger, more defined shoulders and back muscles - areas that are often overlooked in women’s training.

Why? For building strength and muscle, Stef generally recommends working within the 12-15 rep range, though this can vary between 8-12 reps depending on the weight you’re using and your experience level.

How long? 20 minutes - a quick but efficient session focused on strengthening the muscles we so often neglect. "Focus on time under tension, aka how long your muscles are actually working under load," explains Williams. "Aim for 3 sets of each workout."

Equipment needed: Dumbbells and a bench.

Workout 2. Fiery Pilates Upper & Core

What? A Pilates-inspired strength flow combining resistance, mobility and core work to help build stability and control. All you'll need is some ankle weights, a pair of dumbbells, and a mat.

Why? “Strength isn’t just about lifting heavier; it’s about building a body that feels capable of holding it," shares Williams. "Don’t shy away from pauses. I personally like to hold for five seconds and release.”

How long? 12 minutes.

How often should you train your upper body?

If you’re wondering how often you actually need to pick up the dumbbells, Williams's advice has a welcome reality check for me: don’t overcomplicate it.

For beginners, she recommends starting with three full-body workouts a week that include upper-body movements.“Three times a week is a nice place to start,” she explains. Rather than splitting your week into strict “upper” and “lower” days, Stef believes there’s often more benefit in weaving upper-body work into sessions you’re already doing.

She’s also a fan of “stacking”, adding a little extra movement onto your existing routine, like finishing a strength workout with a 10-minute Pilates upper-body flow.

​Her biggest advice? Keep it simple. “A lot of people think they need to do these really strict splits,” Stef says, but for beginners, that can quickly become “a lot of nothing”.

5 Benefits I Noticed After Prioritising Upper-Body Strength

After four weeks of prioritising upper-body training two to three times a week, I started noticing changes that went far beyond muscle definition…

​Of course, there were obvious ones - feeling stronger, lifting heavier and finally understanding why Williams kept telling me that strength isn’t just about what you see in the mirror. But the biggest surprises were the things I hadn’t expected to notice in my day-to-day life.

1. My posture improved (more than I expected)

Posture was probably the first thing I noticed. Like many, I spend far too much time hunched over a laptop, and I’d never really thought about my upper back as something I needed to train.

​But Williams says training the back is “massively overlooked” - despite being the key to supporting better posture and helping us stand taller. Strengthening those definitely neglected muscles helped me feel more supported, rather than constantly trying to “fix” my posture.

2. I felt less tension in my body

One unexpected benefit? Feeling less tightness through my shoulders and upper body.

Williams explained that improving posture can help reduce the strain we often carry around the neck and shoulders, while building a stronger core - what she describes as “the heart of your entire body” - can also support the lower back.

3. Tension headaches reduced

This was the one I really didn’t see coming. I often suffer from tension-related headaches that last for hours. Turns out, strengthening those muscles isn’t just about creating more shape - it’s about helping your body work more efficiently.

4. Everyday tasks felt easier

Carrying heavy shopping bags, carrying the dog across the pebbled beach (dog moms will understand this), and moving things around the house suddenly felt less like a challenge.

Williams says this is one of the biggest benefits of strength training: building the kind of strength that transfers into real life - the everyday moments where you need your body to show up.

5. My workout felt stronger overall

But perhaps the biggest benefit wasn’t physical at all - it was the mindset shift. For years, I’d shy away from upper-body because, like so many women, I’d bought into the fear that lifting heavier would somehow make me “bulky”. Williams tells me this remains one of the biggest misconceptions she hears when it comes to strength training - and one that still holds many women back from picking up the weights.

Six weeks later, I no longer see upper-body training as a vanity project. I see it as a building block for a stronger, more capable body - one that can support me not just now, but for years to come.

Because the real benefit I’ve discovered of getting stronger isn’t simply how your body changes in the mirror. It’s how it allows you to move through life.

Shop MC UK's workout essentials now:



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This High Street Store Is Competing With Chanel, Miu Miu, Dior and Saint Laurent—According to the 2026 Lyst Index

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If I were to say "that's hot", what would first spring to mind? If it's Paris Hilton, we should be friends. If it's the seemingly never-ending heatwave we're having here in the UK, your priorities are probably in the right place. But if your mind jumps straight to the Lyst Index—the quarterly ranking of each season's hottest fashion products and brands—then you're in luck, because the latest list has just been released, and Massimo Dutti has clearly been making waves.

Typically, it's the luxury labels earning a much-coveted spot in the top 20 hottest brands. This time around, Chanel takes the top spot, closely followed by Miu Miu, Dior, Saint Laurent and Gucci, so no surprises there. But nestled in at number 10 is high street star Massimo Dutti, clearly no longer known solely as Zara's older sister. Both brands sit under the same Spanish parent group, Inditex.

Bella Hadid Massimo Dutti brown dress, bag and flip flops

(Image credit: Marie Claire/Photopix/GC Images/Getty)

For our team at Marie Claire, this ranking comes as little surprise. Massimo Dutti has long been our go-to for everything from elevated everyday basics to office outfits—the latter being where the brand truly excels. While trends absolutely influence each collection, with many a runway reference visible to the shrewd fashion fan, the Massimo Dutti design team have a particular knack for putting their own spin on them, making each piece feel effortlessly cohesive. Minimalist with a modern twist is the key draw.

It's a specific celebrity endorsement, though, that the Lyst team have pinpointed for the sudden global surge in rankings: Bella Hadid's brown slip dress, black flip flops and woven bag look, worn in Saint-Tropez in May and still in stock. Almost certainly a paid placement, but clearly one that's paid off, sparking what Lyst describes as a "growing desire for its elevated Mediterranean-inspired pieces".

Massimo Dutti model wears leather skirt and trend coat

(Image credit: Massimo Dutti)

And elevated really is the key word when it comes to Massimo Dutti. Every collection feels grown-up, catering to a customer who cares about current cuts, colours and styles while always looking polished. Workwear, by default, has become one of the brand's most in-demand categories, for creatives and highly corporate women (and men) alike. Though it's not just workwear: holiday-ready sandals (the mid-heel style in now sold-out black takes sixth place among the last quarter's most popular products), cleverly crafted leather pieces and accessories are all proving plenty popular too.

For the brand to be holding its own among a list of luxury giants, though, you probably don't need me to spell out its plus points. With its popularity only rising, I'm certain you're already well attuned to them.

Massimo Dutti Pieces We're Loving Right Now



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Tuesday, 4 August 2026

The Rise of Ingredient Anxiety—Why Our Obsession With Scanning Beauty Products Is Becoming Toxic

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“I used to love this,” says the woman standing next to me in Boots. With a wistful sigh, she places the bottle of serum back on the shelf. The only thing standing between her and her favourite Elemis Pro Collagen Renewal Serum isn’t the £78 price tag but a carrot. “It only scored 33 on Yuka,” she whispers, by way of explanation.

Beauty scanning apps that determine the toxicity of your skin and hair care are booming. Arguably, the most famous of these is the Yuka App with its distinctive vegetable logo, which an estimated 5 million people in the UK now consult for cosmetics and food purchases.

According to the brand’s website, what happens behind the scenes goes a little like this: Scanning a beauty product’s bar code with your phone pulls up its ingredients. The Yuka App then assigns a risk level to each one based on the potential effects to your health and the environment—for example, if it’s an allergen or carcinogen. It does so via an algorithm that’s managed by Yuka’s team, which includes a toxicologist, and takes into consideration data from bodies such as the European Chemicals Agency.

The database includes around 12,500 cosmetic ingredients, but the final safety score out of 100 is based on how much of the highest-risk ingredient is present in the product. A score of 75 to 100 earns a dark green risk-free dot; 50 to 74, a light green “good”; 25 to 49, an orange “poor”; and 0 to 24, a red “bad”, indicating the presence of potentially harmful ingredients.

The Pros and Cons of Product-Scanning Apps

But product-scanning apps such as Yuka, Think Dirty and INCI Beauty are dividing the experts. Skincare founder Irene Forte says the apps are empowering beauty shoppers to make more informed choices, especially those who know what ingredients they’re keen to avoid. “I like that they tell you in a snapshot what’s actually in a product—something that’s often hard to read on the pack,” she says.

However, some cosmetic chemists and skincare experts say it’s not that straightforward. For starters, there’s the ingredients list itself. By law, beauty brands are only required to list ingredients in descending order based on weight. So an app can’t know exactly how much of an ingredient is actually in a product. “Scanning apps assess ingredients in isolation without knowing the percentage, the delivery mechanism, or the overall formulation,” explains Daniel Isaacs, a chemist and the director of research at Medik8. “In science, the dose makes the poison. Even pure water can be harmful in excess, whereas potent actives like retinaldehyde are exceptionally effective and completely safe when delivered at precise, controlled levels.” Ginger King, an award-winning cosmetic chemist who has formulated hundreds of products for brands including Joico and Avon, echoes these frustrations. “In a cosmetic formulation, consumers aren’t likely to use one ingredient by itself at 100%,” she says.

The worry is that this methodology can demonise some ingredients unnecessarily. One example is phenoxyethanol. “At 1% it’s a perfectly safe and good preservative,” says King, a claim that’s backed by the European Commission. Yet Yuka assigns phenoxyethanol a damning orange dot. Similarly, when Dr Ash Soni, a plastic surgeon and founder of The Soni Clinic, used the Yuka App to test some of the skincare in his clinic, the inclusion of phenoxyethanol at an extremely low, legal concentration skewed the results and rated the overall product as “poor”. “I know how well formulated these science-backed brands are, and the research behind them,” he says. “A tiny dose of this preservative would never cause any type of irritation or harm to your skin. But it’s needed to stabilise a product and prevent the growth of harmful bacteria and mould.”

From my own research, I also found that results varied from app to app, which muddies the waters. When I scanned the products I’m currently using on the Yuka App, my Skinceuticals P-Tiox cream scored highly with 86/100 and my tinted La Roche-Posay Anthelios UVAir Serum Sunscreen SFP50+ a solid “good” 57/100. My CeraVe Foaming Cleanser, however, only scored a “poor” 39, prompting the app to suggest Simple’s Kind To Skin Moisturising Facial Wash as an alternative. But when I put the same products through the INCI Beauty app, the cleanser scored a light green 11.8/20, literally giving me the green light to use it. The sunscreen sat unfavourably between the orange and low yellow colour bands with a score of 8.9/20 and, while still good, the P-Tiox cream was only rated 11.4/20.

Beauty Scanning Apps

CeraVe Foaming Cleanser analysed on two skincare scanning apps (Image credit: Fiona Embleton)

So Should We Use Product-Scanning Apps Like Yuka?

All that said, you can’t ignore the impact of product-scanning apps on the beauty industry. “I love seeing how passionate people have become about what goes onto their skin,” says Isaacs. “The popularity of apps like Yuka shows that consumers want transparency and want to understand their products. These apps have helped to demystify skincare jargon and encouraged people to look beyond marketing claims. They have put healthy pressure on the beauty industry to be more open.”

A number of beauty brands are also betting on Yuka validations. Forte notes that “excellent” ratings on Yuka for products such as the Almond Cleansing Milk, which scored 100/100, and the new Red Algae Resurfacing Body Exfoliator drive revenue and brand loyalty for her brand. “We made the scores visible on our product pages and, since introducing them, our conversion rate increased by 88%,” she explains. “Independent retailers are also taking us on, partly because of our Yuka rating. And more and more customers are scanning in-store and shopping with us because of our scores. Ultimately, with tens of millions of users, it’s become a very powerful app.”

There’s no denying, too, that they reflect a cultural shift towards self-empowerment by beauty fans. One of Forte’s favourite features on the Yuka App is that it highlights fragrance allergens, especially essential oils. “In the US, brands still aren’t required to disclose fragrance allergens on pack, and in the EU/UK they can note “from organic sources” with an asterisk without stating it’s an allergen. I find that misleading, and I love Yuka for calling it out—especially because people with sensitive skin often assume natural means better.”

These apps oversimplify toxicology in ways that can mislead shoppers.

But the debate still rages about the accuracy of these apps. While Forte acknowledges that not knowing the exact percentage of each ingredient is a shortcoming, “Yuka still highlights everything a product contains,” she says. “Even at a low percentage, it’s there—a 100/100 score means there’s no debatable ingredient in the formula at all.”

Dr Soni takes a more cautious view. For him, the biggest issue is that these apps oversimplify toxicology in ways that can mislead shoppers. “There’s a lot of science and data behind skincare products,” he explains. “Apps like Yuka are creating a traffic light system to simplify things that are actually quite complex. But they’re not always taking into account the true science and data from that brand—they’re pulling ingredient data from lots of different sources and we don't actually know what these clinical studies are.” For this reason, he cautions against chucking a product just because it scores low on an app. “If you’re using skincare by a reputable brand, you like it and your skin is tolerating it well, then I don’t see a reason to throw it away,” Dr Soni says. If in doubt, his advice is to speak to a professional—either your GP, a dermatologist or an aesthetic doctor.

Meanwhile, Isaacs recommends taking automated risk scores with a pinch of salt. “From a formulation and research perspective, I would recommend viewing these risk scores with caution,” he says. “The fundamental issue is that safety cannot be reduced to a simple red-or-green score based on an ingredient list alone. It tells you what's in the bottle, but it tells you nothing about the concentration, the purity of the raw materials, the pH, or how the ingredients interact within the total formula. When you strip away the toxicology context, you replace genuine science with unnecessary alarmism.”

It’s also worth noting that in the UK and EU, beauty brands operate under some of the most stringent cosmetic safety laws in the world, Isaacs adds. Taking his own brand as an example, he says, “Every Medik8 product undergoes rigorous clinical testing and complies with the strictest safety standards. Before it reaches a customer, it is evaluated by a qualified independent toxicologist who looks at every single detail. Apps often flag safe, approved, and heavily tested ingredients as dangerous, which distorts the real science. We need to trust the true experts here—cosmetic toxicologists.”

Still, technology moves at a speed of knots, so perhaps there’ll be a scanning sweet spot that satisfies both supporters and sceptics in the not-too-distant future.



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