Lotta Lavanti On Her Alter Ego ‘Lotta Liina Love’ “I’m Lotta Lavanti. I run Lotta Liina Love, an instagram account capturing my alter ego- a hyper persona always over dressed and over posed, a semi-sartorial take on what it is to be a modern day influencer. I created the persona to do more organic creative content as an art director for smaller online fashion labels. I was born in Esbo, Finland where both of my parents are from, but I grew up abroad. Mainly between the US (california), Germany (Munich) and China (Shanghai). “Fashion has always been a part of my life but I never thought of it as a possible career for myself. After high school I wanted to study history and politics in order to work as a diplomat and eventually the UN, but then Tumblr happened at the same time as street style was about to peak. I fell in love with the work of one particular photographer and how he captured clothing, and all of sudden I found myself in the thick of it all. I was recently featured in Vogue and it feels amazing because now I feel that pushing Lotta Liina Love as an alter ego is semi-validated. It was surreal to be in the same article as Madonna and Alexa Chung. I cried.” “My mum taught me to not f**k with my ‘natural beauty’ in my youth, especially since my skin is so sensitive, so now I just moisturise the hell out of it and am careful about the face masks I use. I keep it clean and minimal. For glow I use liquid highlighter on my cheek bones after I moisturise. For an extra sun-kissed touch (because I live in Denmark where the sun refuses to kiss anyone) I use liquid tip brown eyeliner to draw on a few extra freckles. My mum has always had an amazing sense of style, a passion we love to share together.” Instagram @lottaliinalove | Photographer @siennarousseau The post Lotta Lavanti On Her Alter Ego ‘Lotta Liina Love’ appeared first on CHRONICLES OF HER. Jai Kaldor

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